Steve joins ScaleHouse as a seasoned financial and management professional with over 25 years of experience in investment management, financial advisory and executive management.

He is the Founder and Managing Partner of RockShelter Capital (RSC) a financial consulting services, hedge fund advisory and private investment firm. RSC provides financial management, business and financial plan development, and financial and capital raising services to small and mid-size businesses across a range of industries. Specific engagements have included: Evans & Paul, Shale Support Services, Evologie, Reservebar.com, Global Energy Efficiency, Planet Hollywood, Westmoreland Mining, Covenant Dentistry, Steiner Sports, Pueblo Supermarkets, Eljer Manufacturing and RockResort Hotels.

In recent years, Steve also has provided investment and advisory services to PE and hedge funds including: Blue Equity, Stonehill, Downtown Capital and Off-Road Capital.

Steve’s previous roles in finance include:

• Principal of XRoads Solutions Group LLC where he directed and managed corporate financial advisory assignments, operational improvement initiatives, and franchise and asset valuations.
• Portfolio Manager of Advent Capital Management Multi-Strategy and Credit Opportunities Fund
• Director/Portfolio Manager of Barclays Capital. Steve founded and managed the US Distressed/Special Situations Proprietary Portfolio of distressed, value-oriented, and special situation assets including bank loans, fixed-income, private investments, convertibles, and equities.
• Vice President of JPMorgan’s Special Loan Group
• Associate in the real estate investment banking group of Lazard Freres

Steve has a Master of Business with Honors from Columbia Business School with concentrations in finance and international business. He completed his undergraduate studies at University of Pennsylvania, where he was awarded a Bachelor of Arts in Economics with Honors.

Previous Licenses: Series 24, 7 and 63 certifications; NYS Real Estate Broker.

Tiama Hanson-Drury is an internationally recognized product leader, board director, C-suite executive, public speaker, corporate advisor and leadership mentor. Her Chief Product Officer experience spans US and European roles in large multinationals and high growth tech scale-ups.

Tiama started her career as a sales executive following her graduation from the University of Washington. Realizing that several of the “solutions” she had co-created with clients were being requested by many of her customers, she moved into the then relatively unknown emerging “Product” discipline. Since then, Tiama has worked in product marketing, product management, product leadership and as a C-level product executive at multinational corporations including WPP and Dynata as well as Chief Product Officer roles at high-growth tech firms Zappi and Minna Technologies. Throughout this time Tiama has been building global products across the entire product lifecycle, including discovery, delivery and optimization.

Tiama is passionate about building product growth engines to unlock more profitable and faster scaling revenue for organizations. She believes no product growth strategy can exist without a clear understanding of the core product vision and strategy, which in turn should deliver the company vision and business goals.

Tiama is the host of the Product Led Alliance’s ‘For the Love of Product’ podcast. She has been named a top 25 Product leader by Product Led Alliance alongside distinguished product luminaries including Marty Cagan and Gibson Biddle and was awarded the PLA Product Leadership award for 2021. Tiama spearheads efforts both in the United States and internationally to grow the Product discipline including her work with Women in Product as mentor to emerging product leaders and Equity Army focused on building more inclusive products and developing future Product professionals. A huge believer in the importance of research into effective product strategies, she is also an Executive member of Women In Research and the co-creator of the industry leading WIRe Accelerate program, designed to help women accelerate professional development.

Tiama’s advisory services leverage renowned evidence-based best practices that have helped scale product growth engines at companies including Uber, LinkedIn, Shopify, Slack, Calendly and Zoom. She believes in creating empowered teams within her client base that can apply her advisory-based concepts to fuel their own product growth engines. Her core advisory areas include advising on product market fit, product led growth, full product life cycle expertise, road mapping, product strategy, product leadership and product operational effectiveness. She is an expert at unlocking product growth.

George P. Slefo spent more than a decade as a journalist, previously serving as the technology reporter for Ad Age, where he covered the complexities of ad tech, martech, privacy regulation, social media, the telecom industry, ad fraud, and more. Slefo’s core belief is breaking down complex topics into plain English for a broader audience.

After Ad Age, Slefo joined The Trade Desk, where he spearheaded and launched the company’s content and thought leadership arm, The Current and The Current Podcast. He also served as Senior Editor for Amazon Advertising’s go-to-market team. Most recently, Slefo was Director of Content and Communications for Attain, a startup operating in the commerce and advertising sector. He helped the company gain coverage in publications such as Bloomberg, Bloomberg TV, Ad Age, AdExchanger, Marketing Brew, and USA Today. Additionally, he secured several awards, a first for the company, including AdExchanger’s 2024 Programmatic Power Players.

Earlier in his career, Slefo covered crime for the Chicago Sun-Times and reported on the Middle East from Amman, Jordan. He has shared bylines with Pulitzer Prize-winning writers and understands the intricacies of newsroom operations, what makes a compelling quote, and how editors and writers think. His expertise ranges from media strategy to interview preparation to identifying which publications and writers are best suited for any given story.

Slefo is also a veteran of the United States Army and holds an Honorable Discharge designation.